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More loyal customers through the fusion of digital and offline channels

Lately, I have gained even more respect for the retail business. The level of flexibility required in the current situation is unprecedented. Luckily, most retailers already had an e-commerce platform and were able to make a quick shift. However, there … Read More

The Bigger Picture

“We simplify technology”, that’s our motto at VANEIGENS. But besides delivering technological implementations, out-of-the-box solutions and innovative products, the core of our company is within our people. At VANEIGENS, we have a clear ideology, that enforces inclusion and equality. Besides … Read More

How to apply E-Commerce Loyalty Programs

Over the last decade, loyalty programs in physical stores have been overloading the market.  Every store wanted to have its own loyalty card, with its own benefits. Meanwhile, wallets every customers are stacked with these unique cards and people often … Read More

Artificial Intelligence as driving force behind ‘next level loyalty’

As a consumer, you are overloaded from all sides with different offers. The one even less suited for your situation than the other. For example, I recently received an offer full of carbohydrate-rich products, while I have been following a … Read More

Next level customer engagement with proactive customer service

“Hi Boudewijn! Unfortunately, the courier has been delayed, our sincere apologies for the inconvenience. You’ll automatically receive a 5 Euro discount on your next purchase.” This is a message that I recently received about an online purchase that I made. … Read More

Part 2: How to design a loyalty program that perfectly fits your customers’ needs.

In Part 1 of ‘how to design a perfectly fitting loyalty program’, we discussed the different needs from organizational perspective in relation to the business goals, KPI’s and long-term development. A common mistake made by businesses is that they only … Read More

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SERVICE NAAR EEN
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ONTDEK IN 4 STAPPEN
HOE JE CUSTOMER
SERVICES NAAR EEN
HOGER NIVEAU TILT