Digitization of retail stores: clienteling as solution

Momentarily, the pandemic seems, hopefully, to be at its ending. However, retailers are left with a different perception of the role of their physical stores within their organization. We see that a large shift has been made towards more e-commerce … Read More

KPN & VANEIGENS – successful go-live of Service & Sales Cloud

End of September, `VANEIGENS and KPN Wholesale went live with the first implementation of Salesforce Service Cloud and Sales Cloud. For the development and implementation, KPN Wholesale selected VANEIGENS as their partner. After a thorough selection process, VANEIGENS was chosen … Read More

The 7 Principles of Development in CRM Implementations

I know, it’s tempting to get lost in the details with CRM development and implementation processes. You want to do well and do your best to involve everyone in your organization. How is it possible that you still have a … Read More

The ultimate implementation battle: customization vs. configuration

Imagine, you have chosen to go for an (renewed) implementation of Salesforce Service Cloud because you want to further digitalize and optimize different service processes. A matter of implementing and activating and you’re up to speed, you thought… According to … Read More

Six reasons to optimize your Field Service Management

You are on a phone call with an important customer to get information about whether your delivered products are operating well. Immediately, the CEO on the other side starts being angry with you: the agent that visited last week did … Read More

Data synergy in Retail

Customer Engagement: 4 opportunities to increase synergies between service, sales, and marketing in Retail A while ago a friend told me an interesting story. He had bought a new laptop online. A great deal, he thought. Until he received an … Read More